France:"Heineken" to cut 93 jobs in France

Beer maker Heineken NV plans to cut 93 jobs in France as it seeks to streamline its operations to boost its competitiveness in a slumping French beer market, the French unit of the Dutch group said June 12.

It however said in a statement that 34 new jobs would be created, adding that there would be no brutal layoffs.

Heineken France also planned to regroup its Brasseries Heineken and Brasserie Fischer units' marketing and sales departments to strengthen the marketing of its flagship brands.

E-malt.com, the global information source for the brewing and malting industry professionals. The bi-weekly E-malt.com Newsletters feature latest industry news, statistics in graphs and tables, world barley and malt prices, and other relevant information. Click here to get full access to E-malt.com. If you are a Castle Malting client, you can get free access to E-malt.com website and publications. Contact us for more information at marketing@castlemalting.com .