World: Non/low-alcoholic beer segment expected to grow steadily over the next ten years

The non/low-alcoholic beer segment is expected to grow at a steady 7.8% CAGR over the next ten years (China growing at 7.4%) and more than double in total sales revenue by 2032, RMI Analytics said in their late March report.

The current market size is estimated at USD20.4 bln globally, and projected to expand up to USD43.6 bln by Future Market Insights. The USA represents nearly 25% of the global non-alcoholic beer market.

According to the RMI Analytics experts, in terms of malt demand growth, the non-alcoholic beer segment offers an interesting opportunity for the malting industry as brewers attempt to gain access to new consumers without cannibalizing existing alcohol beer volumes.