09 June, 2006

Russia: Heineken owned “Patra” brewery expects a 2.3 - 2.5 raise of beer sales in July

“Usually, in summer we assess a significant increase of beer demand. According to brewer’s traditional seasonal selling progress, July is the most prolific month of the year.”- officials from the Russian subsidiary of Heineken said.

According to their estimates, the company prospects sales to augment 2.3 – 2.5 times in comparison to sales they accomplished in January 2006.

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