25 May, 2017

Ireland: Diageo’s planned €25 million distillery gets green light

Diageo has been given the planning go-ahead to construct a new €25 million distillery at St. James's Gate for its premium blended Irish whiskey, Roe & Co, which was launched earlier this year, Hospitality Ireland reported on May 25.

According to the Irish Independent, construction of the new distillery is scheduled to commence in early 2019, meaning that its first batch of whiskey should hit shelves sometime in 2022.

Plans have also been approved to implement a new visitor experience at the former Guinness Power House on Thomas Street, which will be a celebration of both the Roe & Co brand and the revival of craft brewing in Dublin.

Diageo is hoping that the new attraction will bring in at least 50,000 visitors per year.

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