USA: Coors Brewing Company announces pricing and increased size for its partial tender offer for 6-3/8% Senior Notes due 2012

Coors Brewing Company, the U.S. subsidiary of Molson Coors Brewing Company announced that it has priced its previously announced tender offer for its 6.375% Senior Notes due 2012 and has decided to increase the maximum amount of notes that it will accept in the tender offer to $625 million from the original $450 million aggregate principal amount, Marketwire reported June 25. As of 5:00 p.m. Eastern Daylight Time on June 22, 2007, $680 million aggregate principal amount of the 2012 Notes had been validly tendered. Withdrawal rights in the tender offer have now expired.

Upon consummation of the tender offer, Coors Brewing Company will pay total consideration of $1,033.04 for each $1,000 principal amount of notes validly tendered prior to the early tender deadline (as described below) and purchased in the tender offer (including an early tender premium), plus accrued but unpaid interest up to, but not including, the settlement date. The total consideration was determined by reference to a fixed spread of 55 basis points over the bid side yield of the 4.75% U.S. Treasury Note due May 31, 2012, as quoted on Bloomberg screen PX1 at 2:00 p.m. Eastern Daylight Time today, in the manner described in the Offer to Purchase dated June 11, 2007.

The Company also announced today that it has extended the early tender deadline to 5:00 p.m., Eastern Daylight Time, on Tuesday, June 26, 2007. Holders who validly tender their notes prior to the early tender deadline will be eligible to receive the total consideration described above, including the early tender premium of $20.00 per $1,000 principal amount of notes. Holders who validly tender their notes after 5:00 p.m. Eastern Daylight Time, on June 26, 2007, but before the expiration time of the offer, will be paid the total consideration minus the early tender premium ($1,013.04 for each $1,000 principal amount of notes), plus accrued but unpaid interest up to, but not including, the settlement date.

Because the principal amount of notes validly tendered exceeds the maximum tender amount of $625 million, Coors Brewing Company will accept notes for purchase on a pro rata basis based on the principal amount of notes tendered. Payment for validly tendered notes will be made in same day funds not later than the first business day after the expiration time of the offer, or as soon thereafter as practicable. The offer will expire at 5:00 p.m., Eastern Daylight Time, on Tuesday, July 10, 2007, unless extended or earlier terminated.

The offer is not contingent upon the tender of any minimum principal amount of notes, but the offer is conditioned upon the satisfaction of certain conditions. If any of the conditions are not satisfied, the company is not obligated to accept for payment, purchase, or pay for, and may delay the acceptance for payment of, any tendered notes, and may even terminate the offer. Full details of the terms and conditions of the offer are included in the company's Offer to Purchase dated June 11, 2007, and the related letter of transmittal.

J.P. Morgan Securities Inc. is the Dealer Manager for the offer. Persons with questions regarding the offer should contact J.P. Morgan Securities Inc., toll-free at 866-834-4666. Requests for documents may be directed to Global Bondholder Services Corporation, the Information Agent, at 212-430-3774 or 866-937-2200. Coors Brewing Company's obligation to accept for purchase and to pay for the notes validly tendered is subject to conditions set forth in the Offer to Purchase and the related Letter of Transmittal.

This press release is neither an offer to purchase nor a solicitation of an offer to sell the notes or any other security. The offer is made only by the Offer to Purchase dated June 11, 2007, and the related letter of transmittal.

About Coors Brewing Company

Coors Brewing Company is a subsidiary of Molson Coors Brewing Company. It is the third-largest brewer in the United States. The company's U.S. brands include Coors Light, Molson Canadian, Coors Banquet, Killian's Irish Red, Keystone, Blue Moon, Coors NA, and Zima. For more information on Coors Brewing Company, visit the company's Web site, www.coors.com.

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