Canada: Lakeport Brewing Income Fund to post a 12% market share for The Beer Store
Lakeport Brewing Income Fund announced August 10 that its market share of The Beer Store's sales for home consumption exceeded 12 percent for the month of July 2006.
"This is great news for Lakeport. Thanks to Ontario's beer drinkers, we continue to grow our brands, setting new highs in our market share in the important month of July," said Lakeport President and Chief Operating Officer George Croft. "In the face of intense competition, this is truly impressive performance and reinforces that we continue to build strong and growing brand equity. We are especially proud to be the largest Ontario-based brewer and have our loyal drinkers to thank," added Croft.
Lakeport Honey Lager continues to be the number one honey beer in Ontario. Lakeport Light continues to be one of the fastest-growing light beers and Lakeport Pilsener is one of the top 10 brands in Ontario.
"This achievement further validates Lakeport's important position in the Ontario beer industry and certainly confirms that we are sustaining our great sales momentum," stated Teresa Cascioli, Lakeport's Chair and Chief Executive Officer. "'Great Beer. Fair Prices' continues to be the beer anthem of Ontario. We want to sincerely thank each and every one of our drinkers for making this record market share possible."
Lakeport Brewing Income Fund is an Ontario-based brewery focused on producing value-priced, quality beer for the Ontario take-home market. Lakeport pioneered the "24 for $24" value segment. Lakeport produces nine proprietary beer brands, two of which, Lakeport Honey Lager and Lakeport Pilsener, are among the top-selling brands in the province. Lakeport has more than 200 full-time employees at its production facility in Hamilton, Ontario. The Fund's units trade on the TSX under the symbol TFR.UN.
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