USA: Beer imports of USA were 2/3 of Mexican origin in 2005
Corona Extra, Modelo Especial and Tecate are 3 of top-4 beer brands which represented nearly 40% of all beer exports to USA in 2005. And they are all of Mexican origin. Shipments of these brands progressed by 1.42 million hl exceeding 2/3 of all import growth, analysts estimated.
Accordingly, imports of Corona Extra (Grupo Modelo SA) increased by 10.5% (886,550 hl of beer), Modelo Especial (Grupo Modelo SA) improved by 39% (362,950 hl). As for Tecate (Grupo Femsa), statistics provide a 9% (119,000 hl) upturn of exports to USA in 2005.
Meanwhile, some of leading European brands are living hard days, according to import statistics. Heineken succeeded a symbolic 0.3% (17,850 hl) raise and its stake in beer import regressed below 19%.
Guinness was reported to have improved exports by nearly 57,120 hl (6%) and acquired a 3.4% stake in the beer imports. Amstel (Heineken) saw imports down by 4%. Corona Light advanced by 13%. Imports of Corona Light and Amstel Light recorded 884,900 hl.
Stella Artois (InBev) performed an impressive boost of 67% to 374,850 hl. Imports of Bass (brewed under licence by Wolverhampton & Dudley Breweries PLC ) dropped 119,000 hl (20%) in 3 years. Its annual decline in 2005 was 7% (47,700 hl). Labatt Blue (Labatt Brewing Company Ltd.) fallowed the same scenario: imports dropped 107,100 hl (8.4%) in 2005. It accordingly regressed 17% in last 3 years.
Newcastle Brown (Scottish & Newcastle) and Dos Equis (Grupo Femsa) exported approximately 547,400 hl each to USA in 2005 and by that performed a serious call to the top ten imported brands in USA.
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