Russia: Efes finalizes the acquisition of Krasny Vostok Brewing Group in Russia
Efes Breweries International N.V. (EBI), the Holland based 70% subsidiary of Anadolu Efes, announced on February 21 that it has completed the acquisition of the Krasny Vostok Brewing Group (KV Group) in Russia.
Following the receipt of the necessary regulatory approvals, EBI has paid USD 364 million for 92.34% of the KV Group.
The KV Group has a total annual brewing capacity of approximately 10.0 million hectolitres and operates two breweries located in Kazan and Novosibirsk. The KV Group also owns three malting facilities in Kazan with a total annual production capacity of 93,000 tons. KV Group’s strength lies in the regions east of Moscow: Kazan, Novosibirsk, Ufa, Samara, Perm, Kira and Western Siberia amongst others.
The KV Group’s brand portfolio consists of a mainstream brand “Solodov” and economy brands,
including “Krasny Vostok”, “Zhigulevskoe”, and “Yershistoe”.
EBI increased its total capacity in Russia to approximately 18 million hectolitres and total market share to around 10% through the acquisition of the KV Group, solidifying its #4 position in the Russian beer market. Additionally, total annual malt production capacity of EBI in Russia increased from approximately 46,000 tons to approximately 139,000 tons.
About Anadolu Efes
Anadolu Efes Biracılık ve Malt Sanayii A.Ş. (Anadolu Efes) is the holding company of Efes Beverage Group’s beverage interests as well as an operating company, under which Turkey beer operations are managed. Anadolu Efes is listed in the Istanbul Stock Exchange (AEFES.IS) and has a Level 1 ADR Program. The Efes Beverage Group is composed of Anadolu Efes and its subsidiaries that produce and market beer, malt, soft drinks across a geography including Turkey, Russia, the CIS countries and Southeast Europe. Following the acquisition of the KV Group, Anadolu Efes operates with 16 breweries, 7 malteries and 11 Coca-Cola bottling facilities in 10 countries and has an annual brewing capacity of around 31 million hectolitres, malting capacity of 243,000 tons and Coca-Cola bottling capacity of around 510 million unit cases per year.
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