Canada: BIGBREWS Takes a Gulp Out of the Brewing Industry
Ronald Zien, President and Founder of BIGBREWS Technologies Inc. announced on June 8 that the company recently signed another three new high profile clients to install its proprietary "Total Premium Brewing System"(TM). "One of the new accounts is ranked in the "TOP FIVE" for draft beer volume in the Province of British Columbia and BIGBREWS production will more than quadruple as a result," said Zien. "When these clients are pouring their own brands of fresh, preservative-free micro-brews our volume will have increased to more than most of Vancouver's micro-breweries," he added.
Although the names of the new clients were not disclosed, Zien added, "The major breweries are realizing we are gaining a strong presence in the marketplace and that BIGBREWS is taking a bite out of their business. They have gone to great lengths to dissuade potential clients from signing with us." The Company is in the final negotiation stages with several other major accounts in the BC market, for the installation and use of its system and services.
"In this highly-competitive market our clients are looking for innovative ways to reduce their costs and to find new ways to differentiate themselves from competition and marketing their own private-label brands has proven to be a smart way to do that. When everyone is pouring and promoting the same commercial brands, what competitive advantage do they really gain?" said Zien.
The company has recently appointed agents for Toronto and Vancouver Island with further agency expansion planned in target markets in Canada and US, as the company continues to roll-out its turnkey micro-brewing solution for licensees.
BIGBREWS(R) "Total Premium Brewing System"(TM), turns any pub, lounge or bar into a Brewpub in as little as 160 square feet of floor space, with no large capital outlay for equipment or the expense of hiring a Brewmaster. The micro-brew turnkey system is comprised of self-standing; state-of-the-art-brewing equipment monitored and controlled by their professional brewers using BIGBREWS web-based data monitoring system. BIGBREWS administers the entire brewing process from start to finish - all the operator has to do is "pull the tap". BIGBREWS Technologies Inc. is currently a privately held corporation which is preparing to go public by way of an IPO (initial public offering) later this year.
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