USA: Molson Coors enters JV to brew and distribute Yuengling beers
Molson Coors Beverage Co said on September 15 it partnered with D.G. Yuengling & Son Inc to brew and sell its beers and expand the Pennsylvania-headquartered company’s distribution to the West Coast of the United States, Reuters reported.
D.G. Yuengling, the nearly 200-year-old family-owned brewer that sells beer in 22 U.S. states, said it would operate separately from the joint venture with Molson Coors, which is to be led by a board of directors consisting of members from both companies.
The partnership, expected to come into effect in the second half of 2021, will also help boost Molson Coors’ business that has taken a hit from the COVID-19 pandemic that led to closure of pubs and restaurants.
Torna
E-malt.com, the global information source for the brewing and malting industry professionals. The bi-weekly E-malt.com Newsletters feature latest industry news, statistics in graphs and tables, world barley and malt prices, and other relevant information. Click here to get full access to E-malt.com. If you are a Castle Malting client, you can get free access to E-malt.com website and publications. Contact us for more information at marketing@castlemalting.com .
