Russia & the Democratic Republic of the Congo: Baltika Breweries starts exporting its non-alcoholic beverage brand to the Democratic Republic of the Congo
Russias Baltika Breweries (part of the Carlsberg Group) has started exports to the Democratic Republic of the Congo, the company reported on July 17.
"It was decided to launch the market rollout with the capital of the country - Kinshasa - with the population of about 15 million people. The non-alcoholic beverage Baltika 0 Grain will soon be available in popular retail chains Shoprite, Extra Plus and Kin Mart, in small retail at petrol stations and special wholesale sites. The first 10,000 litre batch has been recently shipped from St. Petersburg port," the report said.
Baltika Breweries has been shipping its products to Africa since 2007. Africas share reaches 10% in the companys sales in terms of volume to non-CIS countries. To date, the largest African export market for Baltika is Tanzania.
E-malt.com, the global information source for the brewing and malting industry professionals. The bi-weekly E-malt.com Newsletters feature latest industry news, statistics in graphs and tables, world barley and malt prices, and other relevant information. Click here to get full access to E-malt.com. If you are a Castle Malting client, you can get free access to E-malt.com website and publications. Contact us for more information at marketing@castlemalting.com .